Data Post by Reggie Hodge

 Data Post

So far I have begun to see patterns throughout twitter discourse. I began to see over time people positive opinion often turn negative over time. Gather more data I want to see if these patterns continue. I will look into see if this discourse haves a lasting effect of it just stops here, Furthermore, I want to see if all payers go this same pattern as Jason Tatum love and then hate. After more searching, I have found enough data to properly complete analyzing complete my method. The data that I have found I started to see a pattern. The pattern I seen is a player often comes into the NBA with a lot of positive twitter discourse around them. From here the positive discourse about a player can continue or it can become negative. I also found that some players are immune to this up and down discourse. I gathered the data from the twitter discourse and analyzed it. After analyzing it I put twitter discourse around a player into three different categories theses category are rise, fall, and limbo. The rise is usually at the beginning of their career it not always at the beginning of a player career it can happen later in there career but this is rare. The rise is when twitter discourse is mostly positive about a player. The player can do no wrong and everything they do people want to hype up. During the rise players often get compared to past legends. For example, of the rise Anthoney Edwards is a young athletic shooting guard that twitter discourse love and he often get compared to Michael Jordan. The fall comes after the rise. This is the point when twitter discourse becomes negative. This is the worst point to be at for a player it gets real nasty when a player is on the fall. When a player is on the fall everything, they can do is under microscope. A player can have 4 good games and one bad game and twitter discourse is going to focus on the one bad game. The fall does not only stay to on court performance it will go to one’s personal life to if it’s something to criticize. An example of a player on the fall is Jason Tateum. He is considering a playoff choker by twitter discourse after have multiple great games in the playoffs but because he had a couple bad games that’s all twitter cares about. The last group is limbo, a place where the majority of NBA players are. There are two different types of players in limbo really good player and average player. The average players are in limbo because most NBA fan don’t know average player they are consider role players by the NBA and role player do not get that much recognition. The second type of player that are in this is group are really good players theses are the superstars of the league, these player have accomplish a lot in the NBA won Mvp, championship etc. player such as Lebron, Curry, and Kd. The impact of being in a specific group can be seen on talk shows and sponsorships. Players on the rise get talked about more on talk shows and often get more sponsorships and commercials. If a player goes to the rise to the fall the amount that the player is seen outside of NBA games goes down such as Ja Morant who was one of the biggest young players on the rise, but he got in to off court issues and got suspended after that he was not promoted and didn’t get anymore adds. On the aspect of building a super star discover that it’s a combination of be on the rise with twitter discourse, player performance, and a positive narrative.

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